O-Cedar®

Overview

Since 2018, the Social Media Team I was a part of turned America’s household products into a household name by elevating its social media and brand strategy. I was able to participate and increase their User Generated Content from nonexistent to hundreds of posts per month, to help them foster strong relationships with their consumers through powerful brand messaging and communication.

Problem

O-Cedar was ready to increase online distribution and update its digital presence in order to drive sales online and also foster stronger relationships with their consumers.

Solution

Enhanced brand presence through strategic design solutions was clear to see. I contributed in revamping digital communication to elevate brand perception. From content calendars and comprehensive social media strategy, which led to significant results: increased product sales, a surge in user-generated content and engagement. This project turned out to be a fruitful project as a Graphic Designer.